I recently received an urban outfitters catalog in the mail.
In the 80’s, I was a huge fan of UO so I was excited to see what they had to offer (I LOVE the 80’s). After looking through the catalog – and then visiting their online store, I find myself pissed-off on several different levels. Here are just two images from their catalog and online store.
Beauty or dysfunction? You decide:


To take it a step further – look at this picture form Forever 21 – another popular clothing store:

My question to both Urban Outfitters and Forever 21 is: How do these photos help my daughter and young girls everywhere with their body image? Do these images represent a healthy lifestyle?
Beauty or Dysfunction? Dysfunction – hands down.
Well, Susan, you know MY vote. Dysfunction. Unequivocally and hands-down. sigh.
Hey, wanna do a damaging drek vs. positive positioning brand round-up for us on Shaping Youth? Could sure use a hand…am swamped and out of town right now. Posting again tmrw…
I would love to – I may need a little more guidance. I will email you offline.
What scares me most is all of the ho-wear marketed to girls & teens. I agree, these ads are not OK.